Rupert is a bear who lives with his parents in a house in Nutwood. He usually sets out on a small errand for his mother or to visit a friend and ends up in fantastic adventures. Rupert is drawn wearing a red jumper and bright yellow checked trousers, with matching yellow scarf.
Rupert has many friends, both animal and human. His animal friends are referred to as his "chums" or "pals". Bill Badger, Pong-Ping the Pekingese, Algy Pug (who actually predates Rupert), Edward Trunk the elephant, Podgy Pig, and Ming the dragon are some of the most enduring. One of the most unusual and evocative characters is Raggety, a woodland troll-creature made from twigs, who is often very grumpy and annoying. In the recent TV series, Raggety has been transformed into a friendly elf with broken English.
The kindly Wise Old Goat also lives in Nutwood, and helps Rupert in some of his adventures.
I used to have Rupert on video. I was singing the Frog Song to Mikey today for no real reason and decided to try and find it on YouTube. It's so much nicer than I remembered, it makes me happy.